The Mass Effect 3: Extended Cut is a downloadable content pack that will expand upon the events at the end of Mass Effect 3. Through additional cinematic sequences and epilogue scenes, the Extended Cut will include deeper insight to Commander Shepard’s journey based on player choices during the war against the Reapers. The Extended Cut will be available to download at no additional charge for Mass Effect 3 game owners starting on June 26 for PC and Xbox 360 customers worldwide. Playstation 3 customers in North America will be able to download the Extended Cut DLC on June 26 and the rest of the world on July 4.
– source[Mass Effect Blog]
This action by an established game studio is unprecedented. Yes, other cross-platform games have been modified after the fact thanks to the always on connections consoles can have to the internet, but to rewrite and modify end-game material for Mass Effect 3 is a huge admission for a company that raised the bar so high with ME 1 and 2. What prompted the re-write?
According to the FTC’s rules of the road for advertising and marketing on the Web, “advertising must tell the truth and not mislead consumers.” A strong case was made to the BBB and after months of complaints the outraged fans have end-game DLC to show for it. Below is a compilation of advertising misleads assembled by one disgruntled youtuber.
From ME Facebook Page: March 19 at 12:12am
We are aware that there are concerns about a recent post from this account regarding the ending of the game. In this post it was stated that at this time we do not have plans to change the ending.
We would like to clarify that we are actively and seriously taking all player feedback into consideration and have ruled nothing out. At this time we are still collecting and considering your feedback and have not made a decision regarding requests to change the ending.
Your feedback and opinions are of the utmost importance to us. We apologize for any confusion this has caused. Our top priority regarding this discussion is to keep communication with you, our loyal fans, open and productive.
Additionally in a subsequent Facebook fan page posting:
Bioware will keep listening, because your insights and constructive feedback will help determine what that content should be. This is not the last you’ll hear of Commander Shepard.
– Mass Effect 3 director Casey Hudson
Looks like Mr. Hudson made good on his promise but the official ME FAQ wants to make some distinctions beforehand:
The Extended Cut is an expansion of the original endings to Mass Effect 3. It does not fundamentally change the endings, but rather it expands on the meaning of the original endings, and reveals greater detail on the impact of player decisions.